Branded Health Coalitions
Trends

Alliance to Management Extreme Sugar

In an effort to enhance shoppers’ well being, seven rising meals and beverage manufacturers have lately joined forces to type a brand new well being coalition ACES, the Alliance to Management Extreme Sugar. The manufacturers embrace Enlightened, HighKey, Koia, Lemon Good, OLIPOP, Tremendous Espresso, and Three Needs.

The aim of ACES is to teach shoppers on the hazards of extreme sugar consumption and enhance the accessibility of more healthy choices — with out sacrificing style. As an alternative choice to selecting between well being and taste, these firms use zero-calorie sweeteners and scrumptious, nutritious elements.

“America’s go-to manufacturers are loaded with sugar and pointless energy that make meals and drinks style good however on the expense of well being and wellness,” says the Chair of ACES and CEO of Tremendous Espresso, Jimmy DeCicco. “At ACES, we’re dedicated to exhibiting shoppers that there’s a greater manner – meals and drinks which might be low in sugar and don’t compromise on style.”

Picture Credit score: ACES

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